I want to know what you think!  Please consider the scenario presented below and provide your opinion by making a comment on the blog post.  Thanks, in advance, for your feedback!

If….

The marketing projects focus on the nonprofit’s programs.  The marketing efforts focus on communication with the nonprofit’s clients.

Then…

Should the direct costs (printing, postage, online fees) be considered a program expense or overhead?  Should the indirect costs (staff time) be considered a program expense or overhead?

What do you think?  Please leave a comment with your thoughts!

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